The Divi Problem

Divi is a very popular WordPress theme and page builder and you can make beautiful websites with it. Some developers love it and use it exclusively.

After working on a few client sites that used Divi, I quickly decided that, like GoDaddy, I've relegated this tool to the Sadville[1] list. In this video, I demonstrate ‘the Divi problem' and why I don't consider it a great long-term choice to build your online business.

If you still want to use Divi, more power to you. Just make an informed decision. Personally, I prefer the tools from companies like Beaver Builder and Thrive Themes, who have shown consistent concern for ease of use, code quality, conversion and compatibility with 3rd-party tools. They continue to raise the bar with every update.

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  1. Sadville tools – anything that's easy to get started with, but causes a lot of pain or expense when you decided to stop using it. See also: Wix, Squarespace, Weebly, and GoDaddy. ↩

About the author 

Kronda Adair

Kronda is the CEO of Karvel Digital, a systems strategy consultancy that helps nonprofit and mission-driven organizations transform operational chaos into scalable infrastructure.

She specializes in process mapping using Puzzle, helping operations leaders in nonprofits and mission-driven organizations (typically teams of 5–25 people) get their workflows out of people's heads and into documented, visual systems.

She's on a mission to make Puzzle the industry standard for process documentation—proving that when you can see your systems, you can finally delegate with confidence and scale without burning out your team.

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