Begin as you mean to go on
5 Ways to Go Deeper with Your Marketing with Kronda Adair
KRONDA ADAIR,
CEO, KARVEL DIGITAL
A hundred percent of the people who opt-in for something or who buy something, see the thank you page. That is a really beautiful time to put a super relevant offer in front of them. It's not that hard to do, but people just don't do it.
Episode Summary:
Marketing it’s just about creating more and more content. You also need to have a strategy, and in this final episode of season 3, I’m sharing with you five ways to go deeper with your marketing to help you achieve better results.
Ultimately, I don't want you to get stuck just thinking, “Oh, I've just got to be on this hamster wheel, and I've just got to churn out content forever and ever.” No, I want you to get more results from what you're already doing that’s working.
In this episode, I take you beyond content creation and take you deeper into a successful marketing strategy. You’ll hear my thoughts on developing a nurture sequence, why understanding your customer journey is a vital piece of your marketing, when and where to leverage testimonials, and much more. I also share a bonus strategy at the very end you won’t want to miss.
What You'll Learn in This Episode
- [02:37] Why you should update your email nurture sequence every six months
- [04:00] Increase your relevance by segmenting your audience
- [07:40] The reason why you're not getting clients that can pay high-ticket, premium rates
- [09:28] Spend twice as much time promoting your content as you do creating it
- [11:25] Make collecting and leveraging testimonials in your marketing priority
- [12:50] Bonus! How to get in front of people who are likely to need your services
- [15:19] About Content Bootcamp
- [16:07] Recap of five ways to go deeper with your marketing
- [18:49] How to become a guest on the podcast
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YOUR HOST
Kronda Adair
Let's Work Together
Let's make six figures your new minimum.
There’s a lot of hard work between where you are now and where you want to be. I want to give you the map that will take you around the potholes and speed up your results.
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