Begin as you mean to go on

What do you want it to look like?

KRONDA ADAIR,
CEO, KARVEL DIGITAL

We need to become more intentional and focused on the things that really matter for us, and it's okay if we slow down our pace in order to get clarity around what that is. - Emmy Wu

Episode Summary:

In this episode, I’ll be talking with Emmy Wu. Emmy is a storyteller and brand strategist who uses her experience in the film industry to help creatives stand out in the online market. In this episode we’ll have a great chat about how and when to hire technology versus hiring people when trying to scale and streamline your business.

What You'll Learn in This Episode

  • [02:31] Introducing Emmy Wu
  • [07:36] Some warning signs that you’re on the wrong path
  • [10:18] Is automation impersonal?
  • [12:13] Why do people think automation is robotic?
  • [13:41] Emmy’s process of building automation
  • [16:30] Don’t build everything at once
  • [18:01] Selling products in your sleep
  • [21:17] Emmy’s key automations
  • [23:28] Hiring technology versus hiring people
  • [25:37] How I connected with Emmy
  • [31:37] Defining what’s important to you

Connect with Us:

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Kronda Adair, Founder, Karvel DIgital
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Kronda Adair

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Kronda Adair

Kronda is the CEO of Karvel Digital, a digital marketing agency that helps mission-driven service-based business owners how to use content to sell so they can automate their marketing and scale without burnout. She loves empowering small business owners to not be intimidated by all this tech stuff. She's often covered in cats.

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