Begin as you mean to go on

So You Want To Create A Course with Kronda Adair


It doesn't matter which reason you're making the course for. You must sell it first. Why? Because people will tell you all day long, 'Oh, that's a great idea. Yeah, I would totally buy it.' But there's a difference between people thinking something is a great idea and people having a problem that's painful enough for them to put money behind it in order to solve that problem.

Episode Summary:

One of the biggest online course mistakes many business owners make is create one when they shouldn’t. Listen to this episode to learn what questions you should ask yourself before creating an online course and the best way to get started. Done at the right time, a course can be a great and profitable opportunity for your business, or it could be a big money sink.

This episode is especially useful for you if you’re a service CEO and you're maxed out on serving clients one-on-one or you're feeling burnt out on providing your services. You might be thinking a course is the answer and maybe it is. Tune in to find out. I have some frameworks, boundaries, and suggestions for how to make this decision for your business.

What You'll Learn in This Episode

  • [03:04] My first experience creating a course and the two key questions I should have asked first
  • [05:14] Learn the best times to create a course in your business
  • [07:39] Why “pre-selling” your course is a must when it comes to creating courses

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Kronda Adair, Founder, Karvel DIgital

Kronda Adair

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Kronda Adair

Kronda is the CEO of Karvel Digital, a digital marketing agency that helps mission-driven service-based business owners how to use content to sell so they can automate their marketing and scale without burnout. She loves empowering small business owners to not be intimidated by all this tech stuff. She's often covered in cats.