Begin as you mean to go on

Framework for a Solid Business Foundation with Kronda Adair


This has to do with getting a success attitude and understanding that there's going to be challenges and it's going to be hard. You need to know that going in and you need to determine that yes, you are going to keep pushing until you are successful and you get where you want to go

Episode Summary:

This bonus episode is about my Foundations Framework. I have been doing what I do and teaching what I teach for a while, but not until last year did I really learn the importance of frameworks and the value of organizing your content in a more digestible format.

You can also view this walkthrough on YouTube that takes you through my Foundation Framework and the three key areas that you need for a strong service-based business. 

What You'll Learn in This Episode

  • [02:23] The value of focusing on progress not perfection
  • [03:07] An overview of the Foundations Framework and its three subthemes


  • [04:13] Wise Up to Your Why
  • [04:37] Get Your Mind Right
  • [04:59] Define Your Daily Direction


  • [05:30] Crafting Your Offer
  • [06:27] Defining Your Customer Journey
  • [07:04] Creating Your Content


  • [07:36] Survey Your Systems
  • [08:06] Taming Your Tech
  • [09:09] Automating Your Assets
  • [00:00] The value of operating with the mindset of hiring technology

Resources Mentioned:

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Kronda Adair, Founder, Karvel DIgital

Kronda Adair

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Kronda Adair

Kronda is the CEO of Karvel Digital, a digital marketing agency that helps mission-driven service-based business owners how to use content to sell so they can automate their marketing and scale without burnout. She loves empowering small business owners to not be intimidated by all this tech stuff. She's often covered in cats.