Begin as you mean to go on

Get DIY Business Tech Support with Automation Club

Kronda Adair,

CEO, KArvel digital

Hear from a founding Automation Club member LaShae Dorsey about how she uses the community support, coworking and accountability to make sure she works on her own business while balancing client work. 

Episode Summary:

In this episode of 'Begin As You Mean to Go On,' I chat with LaShae Dorsey about how Automation Club has helped her business by providing DIY business tech support and accountability to automate and document her own processes and not just her clients. 

What You'll Learn in This Episode

  • 03:22 Introduction to LaShae and why she joined Automation Club
  • 05:47 What LaShae was able to accomplish in coworking sessions and workshops
  • 08:17 The difference between tools and systems
  • 09:23 How documentation brought allowed LaShae to streamline her sales process
  • 12:20 Shifting from strategy calls to co-working sessions and the power of focused work time
  • 16:04 The revelation about who Automation Club is for
  • 21:24 LaShae's message to people thinking about joining Automation Club

Resources Mentioned:

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Kronda Adair, Founder, Karvel DIgital
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Kronda Adair

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Kronda Adair

Kronda is the CEO of Karvel Digital, a systems strategy consultancy that helps nonprofit and mission-driven organizations transform operational chaos into scalable infrastructure.

She specializes in process mapping using Puzzle, helping operations leaders in nonprofits and mission-driven organizations (typically teams of 5–25 people) get their workflows out of people's heads and into documented, visual systems.

She's on a mission to make Puzzle the industry standard for process documentation—proving that when you can see your systems, you can finally delegate with confidence and scale without burning out your team.

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