Ignite Portland logo

Stop Making Senseless Websites

Why You Should Listen to Me Hi, I’m Kronda and I make websites for a living. I’m married to a nurse and when I surf the web, sometimes I sound a lot like my wife, when we’re watching Grey’s Anatomy. She’s always yelling at the screen about everything they’re doing wrong–things like “Don’t ever shock…

Read More
Kronda with new 7ft fence

How to Hire Quality, Reliable Contractors

This is our new fence. It’s a 7-foot tower of glory I call the ‘Fortress of Solitude.’ It took a long time for us to find a reliable contractor that we felt comfortable hiring. Most contractors are notoriously hard to get a hold of, don’t call when they say they will, show up late, leave…

Read More
Photo of a cottage with a crumbling foundation

Does Your Website Need an Underhaul?

Today I want to share with you why a flexible website is an important component of a good marketing strategy. If you use a website to market your business, you need to care about the code that runs your site, even if you don’t know a thing about coding. That’s because the code your website…

Read More
Resources to Scale Your Business from WordCamp Portland

Resources to Scale Your Business from WordCamp Portland

WordCamp Portland  was this weekend and there were a lot of high quality talks about all things WordPress and beyond. One of the best WordCamp sessions was a lunch time Birds of a Feather (BOF) mastermind on business development lead by Devra Polack of Spinster Design We talked about when and how to scale your business from…

Read More

7 Elements of an Effective Home Page

Today I’m reviewing a website home page, pointing out potential improvements and then rebuilding a more effective home page that addresses some of the pain points. The goal of this exercise is to give you an example that will help you craft a more effective home page for your own website. One that: Passes the…

Read More
WP Elevation has the blueprint for your business. But the transformation is in the work

How WP Elevation Changed My Business

Troy Dean came onto my radar at the end of 2013 when I discovered his first product, Video User Manuals, which I still install on all my client’s sites. That got me on his mailing list, and so I received promotions every so often for webinars about WP Elevation, a business training program for WordPress…

Read More
Is WordPress to hard?

Is WordPress Too Hard?

I went to a conference in Phoenix where I met thousands of passionate entrepreneurs who are building businesses online. One of them said to me that he was going to switch to Wix because WordPress is too hard. People go to sites like Wix and Squarespace because they want something now, they want something fast. It’s quick…

Read More
Women on couch working on Mac laptop

Working Websites Blueprint Course

I was a terrible student in middle school. I’m not sure why exactly, but I think it had something to do with things not coming easily at school for the first time in my life. The thing about buying a course is that it’s not a magic bullet. It’s just a gateway to a path…

Read More
Pinned tweet from

Big Changes at Karvel Digital

I’ve been pretty open about that fact that 2015 was a tough year for Karvel Digital and I learned a lot of hard and expensive lessons. I’ve been taking those lessons and turning them into action. Thinking about what I’m good at, where I want to put our time and energy and how we can…

Read More
$1000 / hour activity icon

Simple $1000 / Hour Thing All Successful Businesses Do

If you’re in a service-based business, you might be paid a good hourly fee for what you do. Lawyers can bill $200 – $500 and more. When I talk about $1000 / hour activity, I’m not really referring to your hourly rates, if you have them. I’m talking about the value that the activities you…

Read More